Elms extends longstanding partnership with SPFL Group through 2030

The SWPL is delighted to announce the SPFL Group’s extension to the agreement with Elms for the provision of the SWPL official kit names and numbers. Please see below press release as shared by Elms:

Elms is pleased to announce an extension of its agreement with the William Hill Scottish Professional Football League (William Hill SPFL) to continue producing official names, numbers, and sleeve badges for all clubs across Scotland’s top four men’s football divisions.

The new agreement extends the partnership by four additional years, covering the 2026/27 season through the 2029/30 season.

The agreement also includes the supply of names and numbers to the ScottishPower Women’s Premier League (SWPL), ensuring continuity of the relationship established with the creation of the new league in 2022.

This extension will take the collaboration between Elms and the SPFL Group beyond two decades, marking over 20 years of trusted service and shared commitment to quality and consistency in Scottish football branding.

“We’re delighted to continue our close relationship with the William Hill SPFL and the ScottishPower Women’s Premier League,” said Declan Gleeson, UK General Manager at Elms. “This extension reflects the strength of our partnership and our shared dedication to delivering excellence on and off the pitch. We look forward to supporting the leagues and their clubs with high-quality, distinctive branding elements for many more seasons to come.”

“We’re thrilled to extend our partnership with Elms, a relationship which has delivered quality and reliability for over two decades,” said Neil Doncaster, Group Chief Executive at the SPFL. “Their attention to detail and commitment to excellence have helped shape the professional image of our competitions, and we look forward to continuing this successful collaboration through the 2029/30 season.”